CAMILLE ALBANE FRANCHISE BLOG
Camille Albane Salon Franchise Unveils Spring-Summer 2015 Hair Collection
Paris-based hair salon franchise unveils ‘Summer Lights’ collection inspired by playful summer escapes
The Camille Albane salon franchise is a respected authority in the fashion and beauty industry, and that leadership truly rises to the top when we unveil our twice-a-year collections in conjunction with Paris Fashion Week. Our newest collection, released on March 1, is a soft and textured sophisticated assemblage called “Summer Lights.” The collection, which spotlights nine signature looks, is inspired by summer escapes meant to evoke the playful, adventurous nature of summer.
The looks from the Spring-Summer 2015 Collection embrace texture and sunlight, and they feature soft styles from short bobs to long layers to casual, yet elegant up-dos. Each style elevates a woman’s femininity, and each is complemented by colors that emulate the touches of sunlight from long summer days.
Themes of the collection include pursuing adventure, expressing desires and living radiantly. Many of the color effects — from white-hot blonde to golden sand to copper caramel — are achieved with the French balayage highlighting technique, which hand-paints color to emulate the light and reflections of the sun. Balayage, one of the most-requested color services in the world, is a longtime Camille Albane specialty. Our sister company, Dessange Paris, pioneered and perfected the famed technique in France in the early 1970s.
For example, the light bob, a plunging, asymmetric style that is one of the signature looks in the Summer Lights collection, uses balayage to imitate the natural highlights and contrasts created by summer sun. This sun-kissed blonde look is accompanied by warm, golden highlights.
Other styles in in the collection include “fresh layers, ” which features a fresh, long-hair style with subtle balayage highlighting that combines high and low lights; and the “sunny bob,” a beach-inspired bob with light, breezy waves and contrasting balayage highlights.
“At the Camille Albane salon franchise, we don’t follow trends. We make them,” says Allyson King, CEO and president of Dessange Group North America. “That’s one reason why our bi-annual collections are so important. These styles originate from the runways of Paris Fashion Week, and they wield great influence in the fashion and beauty industry. We know what the next haircut is going to be and what the next color is going to be — because we are creating them.
“2015 is shaping up to be our best year yet,” Allyson adds. “We’re getting great response from many areas of the country. Camille Albane’s U.S. expansion is filling a wide-open niche between value salon brands and high-priced luxury brands.”
Camille Albane collections are released twice a year. Each time they are unveiled, the Camille Albane sends French beauty experts to train stylists at U.S.-based salons
in the latest styling and coloring techniques. This year, Julien Veuillet, global artistic director of Camille Albane, and Marie Bidart, color artistic director from Camille Albane’s Paris headquarters, trained stylists and colorists at our salons in Maple Grove, Minnesota, and Boston, Massachusetts.
Camille Albane is backed by 60-year-old parent company Dessange International, which is spearheading U.S. expansion efforts as Dessange Group North America. With nearly 300 salons in more than 11 countries, Camille Albane is known for its upscale customer experience, balayage color techniques, and for creating fashion-forward trends rather than following the latest fads. The iconic company has been the dominant upscale hair salon franchise in the European Union since 1994 and is the first to bring authentic French beauty services to the United States.